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Chinese streetwear label STAYREAL has marked its 19th anniversary with "Always Together", a citywide celebration connecting fashion, music, art and youth culture through pop-up events in Beijing, Shanghai and Guangzhou, Guangdong province.

Founded in 2007 by rock band Mayday's lead vocalist Ashin and artist No2Good, STAYREAL has evolved from a T-shirt-focused streetwear brand into a broader creative platform spanning fashion, original IP, art installations and lifestyle projects. The number 19 carries a symbolic meaning for the brand, echoing the idea of "still remaining" — a reflection of its continued commitment to creativity, passion and connection with its audience.

The anniversary project features four pop-up venues across the three cities. Centered around 19 colorful puzzle pieces, the design concept represents different chapters of the brand's journey over the past two decades, from its early apparel collections to its expanding presence across creative fields.

The pop-up spaces incorporate summer-themed installations, interactive experiences and elements from STAYREAL's original character series MOJO FAMILY.

Over the years, STAYREAL has explored collaborations across fashion, technology, art and public spaces, working with brands and cultural landmarks to create projects that extend beyond traditional retail. Its MOJO FAMILY IP has also become an important part of the brand's creative ecosystem, with characters appearing in exhibitions, installations and lifestyle experiences.