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The 136th China Import and Export Fair, popularly known as the Canton Fair, has introduced big names such as Amazon and Alibaba in the e-commerce arena to provide highly professionalized services to exhibitors. According to China's General Administration of Customs (GAC), the total import and export value of China's cross-border e-commerce in the first three quarters of this year topped 1,880 billion yuan (about US$ 263.98 billion), up 11.5 percent compared to the same period last year.

Exhibitors go on a live broadcast at the exhibition area of Alibaba during the 136th China Import and Export Fair in Guangzhou, South China's Guangdong province, October 15, 2024.

A visitor (L) talks with exhibitors of a company providing supporting service for cross-border e-commerce during the 136th China Import and Export Fair in Guangzhou, South China's Guangdong province, October 15, 2024.

People visit the booth of Alibaba during the 136th China Import and Export Fair in Guangzhou, South China's Guangdong province, October 15, 2024.

Exhibitors arrange promotion materials at the cross-border e-commerce exhibition area during the 136th China Import and Export Fair in Guangzhou, South China's Guangdong province, October 15, 2024.

People visit the booth of Alibaba during the 136th China Import and Export Fair in Guangzhou, South China's Guangdong province, October 15, 2024.

Photos: Xinhua/Liu Dawei