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Guangdong Guangzhou Daily Media Building breaks ground in Pazhou
Guangdong Guangzhou Daily Media Co. held a ground-breaking ceremony for the construction of a modern and innovative new complex in Pazhou (Haizhu district) on July 12.

Guangdong Guangzhou Daily Media Co. held a ground-breaking ceremony for the construction of a modern and innovative new complex in Pazhou (Haizhu district) on July 12, becoming the first culture and media enterprise to settle in the city's Internet innovation cluster.

Named Guangdong Guangzhou Daily Media Building, the complex will be a convergence media workshop incorporating science and technology, an industrial cluster of culture plus e-commerce and an innovation space of makerspace plus think tank.

With a “neighbors circle” formed by such business giants as Tencent and Alibaba e-commerce clusters each valued at least 100 billion yuan, the building is expected to become a world-class innovation service platform.

Guangdong Guangzhou Daily Media Co.,Ltd., founded in December 1992, was listed on the Shenzhen Stock Exchange in November, 2007, under the stock code 002181 and stock abbreviation of Guangdong Media. It is the first newspaper media company approved by the Publicity Department of the CPC Central Committee and GAPP to be listed on the small and medium-sized enterprise board.

In June 2012, Guangzhou Daily’s operational assets were injected into the listed company, becoming the only listed newspaper media group in Guangdong. The company won a 719.55 million yuan bid on November 24, 2015, for the 4,432 square meter block of land in the Pazhou Internet innovation cluster where the complex will be built.

                                                         The project rendering

The project boasts three highlights.

One is the convergence media workshop of innovation plus science and technology, which aims to build a Chinese convergence media think-tank, an intelligent advertising research institute and a data news lab to engage in convergence media research and development. By integrating outdoor, print and mobile Internet advertising platforms, Guangzhou Daily Media will make a full march into digital marketing.

The second is the industrial cluster of culture plus e-commerce. The company will make full use of the media cluster to spread its voice and promote mainstream culture.

Cultural e-commerce, which enhances the integration of media with e-commerce, will remodel a new format of media and develop new areas of e-commerce.

The third highlight is the makerspace and think tank. Through the Internet industry think tank, the company aims to promote cooperation by connecting manufacturing, administration, learning, research and service. It will build, on the basis of the innovation living room, a place to showcase achievements and promote innovation. Through the makerspace, it will build an accelerator of cultural and creative industries and in an effort to achieve openness and connectivity.

Zhong Huaqiang, chairman of the board of directors of Guangdong Guangzhou Daily Media, said the project will contribute to building the Pazhou Internet innovation cluster into a key engine of Guangzhou's new economy.

              Zhong Huaqiang, chairman of the board of directors of Guangdong Guangzhou Daily Media.

"Pazhou, as the starting point of the Maritime Silk Road, has witnessed the glory of Guangzhou as a millennium business city,” said Zhou Zhiwei, general manager of Guangdong Guangzhou Daily Media. “Today, relying on the development strategy of building Guangzhou into an international technological innovation hub, Pazhou has been given a new historical mission of building an Internet innovation cluster, which will make it the center of Guangzhou's new Internet economy and innovation strategy and inject new vitality into the development of Guangzhou. We are very proud to be a member of the Internet innovation cluster.”

                    Zhou Zhiwei, director and general manager of Guangdong Guangzhou Daily Media.

The Guangdong Guangzhou Daily Media project will actively introduce top domestic and foreign enterprises as its strategic partners and develop the building into a high-level, high-standard and high-efficiency center for driving innovation and promoting achievements, providing a first-rate innovation service platform and a modern communication system for the Pazhou Internet innovation cluster.

(By Joanna You, Louis Berney)

Editor:Joanna You
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