Guangdong witnessed an increase in tourism this Spring Festival, making 2017 the second consecutive year that its tourism income has ranked first in China. Guangdong was followed by Sichuan, Hubei and Zhejiang, according to the tourism administrations of different provinces.
A total of over 48 million tourists visited Guangdong, 13.5 percent more than a year ago. Tourism revenue exceeded 36 billion yuan, a growth of 16.17 percent from January 27 to February 2 (2017 Spring Festival period) over 2016.
The popularity can be partly attributed to the province’s nationwide invitation for people to spend Spring Festival in Guangdong. Guangzhou worked together with eight other cities to send out welcoming messages. During this major festival, tourists arriving in Guangzhou reached over 13 million for seven days, and satisfaction towards Guangzhou tourism hit a record high at 99.3 percent, according to the local tourism administration.
Silk Road Post will take a look at what is so alluring about Guangdong during Spring Festival: agreeable weather and temperature, abundant tourist attractions and high-quality service.
Boasting the subtropical marine monsoon climate, the temperature of Guangdong ranged from 12 to 27 degree Celsius, with a high ratio for good air quality of 92.7 percent, according to data released by the Guangzhou Environmental Protection Bureau. Such agreeable weather is appealing to those who seek to escape from the cold and haze in the northern area.
Guangdong is well-known for its unique natural scenic spots, recreation attractions and cultural heritage. Mountaineering in Baiyun Mountain in Guangzhou or enjoying a tour along the Xichong beach in Shenzhen are good options for embracing nature. Chimelong Paradise theme park in the Panyu district of Guangzhou and Happy Valley in Shenzhen are famous for their recreation facilities. Cultural heritage venues such as Chen Clan Academy and Five Rams Sculpture are a delight for visitors. The most popular spots in the province are Chimelong Paradise, Shenzhen Overseas Chinese Town East (OCT East) and Baiyun Mountain.
The number of visitors to the popular Guangzhou venues of Canton Tower and Chimelong increased 43.6 percent and 12.7 percent, respectively, compared with that of last year, according to the local tourism officials.
The overall infrastructure and service quality within the tourism industry, which includes accommodations, restaurants, tour guides and tour operators, are relatively good in Guangdong Province, compared with other provinces in China. Guangdong has set aside tourism investment funds of 2 billion yuan to support projects that encourage tourism product development and industry capacity building, according to the Tourism Administration of Guangdong Province.
(By Zoe Xu, Annie Li, Louis Berney)