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An Ecuadorian rose shines your journey beyond the heights
To mark International Women’s Day, the Consulate General of Ecuador in Guangzhou, together with China Southern Airlines, launched the campaign “An Ecuadorian rose shines your journey beyond the heights” on March 8.

Updated:1489132469Source:Lifeofguangzhou.com

To mark International Women’s Day, the Consulate General of Ecuador in Guangzhou, together with China Southern Airlines, launched the campaign “An Ecuadorian rose shines your journey beyond the heights” on March 8. More than 6000 bracelets with premium Ecuadorian roses were delivered to female passengers of 50 China Southern flights to 14 domestic destinations.

This is the second year that ProEcuador, the institute of Promotion and Investment under the Ministry of Foreign Trade, has cooperated with China Southern Airlines in celebration of International Women’s Day. Last year, the campaign had received widespread attention and recognition from both society and media, creating closer ties between Ecuador and China. 

The campaign was inaugurated at Guangzhou Baiyun International Airport, where the VIP counters and lounges under China Southern Airlines were decorated with multi colored roses. With the toast of the bubbly in hands, the Ambassador of Ecuador to China, His Excellency Jose Maria Borja, the Consul General of Ecuador to Guangzhou, Ms. Mariella Molina, and the chief service officer of China Southern Airlines, Mr. Guo Jianye announced the formal start of the campaign.

According to the data released by the Ecuadorian Consulate General in Guangzhou, Ecuador ranked first as the flower exporting country to China, representing more than 65% of the imported rose market share in China in 2016.

Ecuadorian roses are unique due to their long stems and brilliantly colorful petals. One of the most sought-after features of the Ecuadorian rose is its long life-span after cutting. Ecuadorian roses are considered to be the best and most beautiful roses in the world.

(By Frankie Zhang, Louis Berney, photos by Frankie zhang)

Editor:Joanna You
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